Visualization of the Vision

Thursday, May 2 2013

If you are totally happy with the results your organization is achieving – read no further. You either don’t need or don’t want help.

If you decide to keep reading, I would like you to sit back and create a vision. Imagine what your organization would look like with high productivity; how it would feel to work there; the productivity that would be happening; the passion and dedication that would abound; and most important, the results that would be achieved. The image in your mind is visualization of the vision.

Creating the vision is often the easy part. Turning that vision into reality may not be simple. Kennedy announced a vision of putting a man on the moon. Easy to say, but certainly not easy to execute.

There are two issues that often prevent a vision being realized:

  • Early communication of the vision in a way that makes it clear and real for those who have to execute it.
  • Frequent communication of the results.

People are the most important asset an organization has. They serve the client or customer either directly or indirectly. They make your vision come alive. When these people are fully engaged, the right outcomes will be easier to achieve.

The easiest and best way to communicate a vision and to make it real is to use visualization – powerful images that can easily and quickly make things clear. Today this can easily be done using graphics or animation. Using Power Point presentations with graphics versus bullets is much more powerful.  Computers have provided great tools to assist in making visions clear.

When Walt Disney was building Disneyland in California in 1955 there were no simulated programs to help make the vision real. So Disney engaged all the workers building a large scale model so they could see what the finished theme park would look like. His vision was so strong and inspiring that workers built the park on time and on budget.

When companies are moving offices they can allay fears about the move by physically taking people to the new site, showing them where they will be sitting, so that it becomes real.

Frequent communication of the results uses exactly the same tools. Use visualization to simplify data so that it is easy to understand and analyze. For example a pie chart can be used to very quickly make sense of streams of complex data. Provide clear feedback, at least monthly, in a format that is quickly and easily understood. Celebrate small wins along the way and make the necessary adjustments in a timely manner.

When people can visualize the vision, see frequent results and get positive feedback, success is around the corner.