Pure Selling

Features / Topics

Regardless of your products or services, the principles of successful selling remain the same. Pure Selling™  will show you how to bridge the gap between knowing what to do, and doing it! Pure Selling™ is a proven program developed and refined over 25 years right here in Canada.


Pure Selling™ helps you succeed by:

  • Building skills and confidence
  • Reinforcing techniques with proven results
  • Developing the right behaviours, through written, audio and online content as well as exercises and in-class learning
  • Providing an environment where participants learn from each other, network, and have fun

Pure Selling™ is suitable for any organization, industry and person with a desire to grow. In fact, it’s not just for ‘sales people’, but anyone who needs to develop business and relationships in order to succeed.


The Pure Selling™ program is divided into 12 sessions, lasting 3 hours each. It includes learning materials, audio files, and a success planner that helps reinforce concepts between sessions for meaningful skills development, increased confidence, resulting in more productive behaviours. The program is offered in its entirety in group settings, one-on-one, and each module/topic can be offered as a stand alone program.

“I started working with The Achievement Centre in 2010 and was offered a Partner position in 2011. The program has given me the tools to develop a cogent business development plan such that I can invest my time more efficiently. The program has enhanced my ability to not only secure more business, but the type of work I enjoy doing.”  Scott Galajda, Partner, Miller Thomson LLP.