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Monday, January 20th, 2020

One approach to creating the organization’s strategy is to start by defining its purpose. We often...

Tuesday, January 14th, 2020

“What’s the purpose of this call?” I asked the young salesperson before we approached the pros...

Monday, January 6th, 2020

Early in my career I had a meeting with a new prospective client. We started talking and after about...

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